EA7 is the sporty soul of Emporio Armani, a brand that blends the elegance and sophistication of Italian design with the high-performance of technical apparel. Launched in 2004, the line was created to bring luxury to the world of active sports, going beyond simple athleisure.

EA7's identity is based on a clean, modern aesthetic, where the quality of innovative materials and Armani's signature tailoring are applied to garments designed for movement and performance. The highly visible logo has become a symbol of "sports luxury."

Originally inspired by the world of football (the "7" is a tribute to the footballer Andriy Shevchenko), the line quickly established itself as a technical sponsor par excellence, dressing the Italian Olympic team and athletes from various disciplines, consolidating its image as premium, high-performance sportswear.